15,000-16,000 taka spent a month, 8,000 left, and 15 families still at the wheel
More than 200 families once worked clay at Taleshwar Kumarpara in Bagerhat; about 15 remain. One potter spends 15,000-16,000 taka a month on the work and is left with roughly 8,000.
At Taleshwar Kumarpara in Bagerhat Sadar upazila the wheels once turned in more than 200 families; about 15 families are left in the trade. One potter told the reporter that after spending 15,000-16,000 taka a month on the work he is left with only about 8,000 taka of profit. That puts a month's profit at roughly half a month's outlay, so one bad season can undo the year. A woman in the same neighbourhood has been at the craft for 30 years. The report attributes the decline to plastic, melamine and ceramic goods displacing clay pots, so the wheels now run on fewer days. It gives no product prices, clay costs or loan figures.
Lessons
- 1.When a month's profit is half a month's outlay, one bad season wipes out the year: track the monthly cash outlay, not the price per piece
- 2.Plastic and melamine have reset the customer's price ceiling: the old product at the old price is not survivable
Published with the person's permission, without revealing who they are.
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