Started with hand-dyed panjabis; now over 1,000 saris a month and Tk 2-3 lakh profit after costs
Three polytechnic students stuck at home during the pandemic started selling hand-dyed clothes. With two Facebook pages and an outlet, they now have 10 staff.
Three friends in Dhaka, studying at a polytechnic institute, were stuck at home during the pandemic. Online shopping was booming. One of them knew dyed cloth well, so together they began making hand-dyed panjabis. Response came quickly. Their two Facebook pages, launched then, now have over 400,000 followers. They say they sell over 1,000 saris a month on average, plus other products. Besides online sales they have their own outlet in Khilgaon. After all expenses, the profit averages about Tk 2-3 lakh a month. Ten staff now work for them across online and offline. All three now study civil engineering at a university in Dhaka and pay their own study costs. Their families were a little reluctant at first but now support them fully since the business grew. Their aim is to build dealers across the country so more new entrepreneurs can emerge.
Lessons
- 1.When one partner has hands-on knowledge, a small team can start with little capital; here online selling was the first step.
- 2.After building a following on Facebook, opening an outlet lets you cover both online and offline sales.
- 3.Running a business alongside study can cover your own costs, and family objections fade once it works.
We published this with the person's permission, without revealing who they are.
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